Good Strategy/Bad Strategy clarifies the muddled pondering underlying too many strategies and a clear method to create and implement a robust action-oriented strategy for the real world.

Developing and implementing a strategy is the central task of the leader. A good strategy is a particular and coherent response to-and strategy for-overcoming the road blocks to progress. An excellent strategy functions by harnessing and applying power where it has the greatest effect. Yet, Rumelt shows about Good Technique Bad Strategy: The Difference and just why It Matters that there’s been a growing and unfortunate inclination to equate Mom-and-apple-pie beliefs, fluffy deals of buzzwords, motivational slogans, and financial goals with “technique.”

In Good Strategy/Bad Strategy, he debunks these components of “bad strategy” and awakens an understanding of the energy of the “good strategy.” He introduces nine resources of power-ranging from using leverage to efficiently focusing on growth-that are eye-opening yet pragmatic tools that can simply be put to work on Monday morning, and uses amazing examples from business, nonprofit, and military affairs to create its original and pragmatic ideas to lifestyle. The detailed illustrations range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local marketplace to Wal-Mart, from Nvidia to Silicon Graphics, in the Getty Trust towards the Los Angeles Unified School Area, from Cisco Systems to Paccar, and from Global Crossing towards the 2007-08 financial meltdown.

Reflecting an amazing grasp and integration of economics, financing, technology, history, and the brilliance and foibles of the human figure, Good Strategy/Bad Strategy is due to Rumelt’s decades of digging beyond the superficial to address hard issues with honesty and integrity.