The lacking manual on how best to apply Lean Startup to create products that customers like

The Lean Item Playbook is a practical guide to building products that customers love. Whether you just work at a startup or a big, established company, we all know that building great products is hard. Many services fail. This book helps improve your likelihood of building successful products through obvious, step-by-step guidance and advice.

The Trim Startup movement has contributed new and valuable ideas about The Low fat Product Playbook: How to Innovate with Minimum amount Viable Products and Rapid COMMENTS FROM CUSTOMERS about product development and has generated lots of excitement. Nevertheless, many companies have got yet to successfully adopt Lean considering. Despite their enthusiasm and knowledge of the high-level principles, many teams run into challenges trying to adopt Trim because they feel like they lack particular guidance on what exactly they must be doing.

If you are interested in Lean Startup concepts and want to apply them to develop winning items, this audiobook is for you. This book represents the Lean Product Procedure: a repeatable, easy-to-follow strategy for iterating the right path to product-market fit. It walks you through how exactly to:

Determine your target customers

Identify underserved customer requires

Create a winning product strategy

Choose your Least Viable Item (MVP)

Design your MVP prototype

Test your MVP with clients

Iterate rapidly to accomplish product-market fit

This book was compiled by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. Like a hands-on consultant, he processed and applied the advice in this book as he helped many companies improve their item procedure and build great items. His clients include Facebook, Container, Hightail, Epocrates, and Medallia.

Entrepreneurs, executives, product managers, designers, programmers, marketers, analysts and anyone who’s interested in building great items will see The Lean Product Playbook an indispensable, resource.