What do shale gas, Elon Musk’s Tesla, and the global apparel chain Zara share in keeping? In Resource Revolution, management professionals Stefan Heck and Matt Rogers describe how each in its way exemplifies a reference revolution-a use of natural resources therefore effective it defies typical wisdom and enables breakthrough efficiency where others discover only limitations and shortcomings.

Resource Revolution shows how to take what’s being seen as a worldwide turmoil and transform it in to the biggest home based business of days gone by a hundred years. The quick urbanization of a new 2.5-billion-person middle income in Asia will generate an unprecedented demand for essential oil, steel, land, meals, drinking water, cement, and additional commodities over another 2 decades. Heck and Rogers explore the ways in which innovators, including start-ups and global market leaders from Cree to GE, possess answered the task with practical methods to steer managers everywhere.