Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way Audiobook | BooksCougar

Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way Audiobook

Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way Audiobook

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Summary:

New York Times bestselling author shares an inside take a look at how Mercedes-Benz changed themselves right into a best-in-class, customer-obsessed firm.

Driven to Delight provides an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team’s ambitious, multi-pronged strategy to elevate the company’s customer encounter to best-in-class throughout all of the brands and industries.

The author worked closely with leaders inside the organization to comprehend the customer experience transformation as a top operational and ethnic priority for Mercedes-Benz. This audiobook gives readers a special, all-access look at older leadership’s vision, technique, and tactical methods to make and maintain the wide-sweeping activities needed to deliver the best customer experience.

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