Attaining Excellence in Fundraising may be the go-to research for fundraising principles, concepts, and techniques. With comprehensive guidance toward the fundraising part, this book reflects the latest advances in fundraising knowledge. Coverage includes growing technologies, the importance of high net worth donors, global fundraising perspectives, outcomes analysis and overall performance evaluation, accountability, and credentialing, with contributions from noted professionals in the field. You’ll gain essential insight into the practice of fundraising and the fundraising cycle. With efforts from members from the Fund Raising School as well as the faculty of Indiana University’s Lilly Family College of Philanthropy, this new edition includes detailed guidance on non-profit accounting methods as defined by the Financial Accounting Standards Board as well as the American Institute of Accredited General public Accountants, rounding out the complete, thorough coverage from the fundraising profession.

Designed to provide both theory and useful knowledge, this book can be an all-in-one resource for anyone who performs fundraising duties.