At last, a major biography of one of golf’s very best legends.

Arnold Palmer changed golf–and sports–forever. The winner of more than 90 tournaments, including four Masters, the amounts on his resume don’t perform justice to the greatness of his accomplishments. Because Palmer wasn’t only a golfer in the fantastic age of the activity, knocking heads with additional greats like Jack port Nicklaus and Gary Player–he also was one of the initial sportsmen to comprehend the marketing possibilities of his, and all, sports..READING MORE about Arnie: THE LIFE SPAN of Arnold Palmer Forging an alliance with sports activities agent Mark McCormick, Palmer parlayed his brilliance around the course into deals and paydays previously unusual, and paved just how for the multi-million buck deals that are regular across all sports activities.

But nobody ever finished up hating Palmer to be a businessman just as much as a golfer–instead, he was beloved for his powerful hitting, his nerve within the greens, and his great relationships with fans, whose nickname for him (“the King”) was heartfelt.

When Palmer died, in 2016, it was front-page news across the country. Tom Callahan understood Palmer well for quite some time, and has put together, here, a trove of anecdotes and great stories from all of the essential people in Palmer’s existence. Put together, the stories inform an extraordinary sports activities and human tale, the definitive oral biography of one of the greatest golfers ever to play the game.