From the brand new York Times bestselling author of The 10X Rule and If You’re Not First, You’re Last comes an in-your-face wake-up demand anyone truly set for success.

We’re in the middle of an epidemic of typical. So-called ‘normal’ people get up every day, go to function, perform what’s asked of them, leave promptly at 5, and come back home to sit on the couch and watch TV. Culture tells us that this is what this means to lead a balanced lifestyle. Don’t stress too much or function too hard. Your career isn’t about Become Obsessed Or Be Average everything. But Grant Cardone feels this preoccupation with stability has really just given an excuse to become mediocre.

The bestselling author, self-made multimillionaire, radio and TV personality, and owner of the Whatever It Takes Network knows that if you want real success, you need to be obsessed. You need to be starving and hyper-focused and insatiable, and not listen to naysayers who tell you firmly to build it down. You additionally have to know how exactly to harness that obsession so that you can use it to your advantage.

Some of his maxims:

·’Criticism is very easily avoided by stating nothing, doing nothing, and being nothing at all.’

·’Never fear the haters – fear the poor who pay attention to them.’

·’Most people are dying at 20 and rendering it official at 80. Many people are living their lifestyle with nothing at all to brag or discuss.’

If you’re looking for someone to coddle you and make excuses for your insufficient achievement, you’ve come to the incorrect book.