From the author of the acclaimed publication Fierce Conversations comes the antidote to some of the most wrongheaded procedures of business today.

· “Provide anonymous responses.”

· “Hire intelligent people.”

· “Keep people accountable.”

They are all audio, business practices, right? Not so fast, says command visionary and bestselling writer Susan Scott. Actually, these mantras – despite getting long-accepted and used by business market leaders everywhere – are totally wrongheaded. Worse, they may be costing about Fierce Leadership: A Daring Alternative to the Worst ‘Best’ Business Methods of Today businesses vast amounts of dollars, driving away valuable employees and profitable clients, limiting efficiency, and stalling careers. Yet these are therefore deeply ingrained in organizational ethnicities that nobody has questioned them. As yet.

In Brutal Leadership, Scott teaches us how exactly to spot the most severe “best” practices in our organizations utilizing a technique she calls “squid eye”-the capability to see the “tells” or signs that we have fallen prey to disastrous behaviors by understanding what to search for. Only after that, she says, can we apply the antidote..

Informed by over ten years of conversations with Fortune 500 executives, this book is certainly that antidote. With brutal new methods to everything from worker feedback to commercial diversity to client relations, Scott offers fresh and amazing alternatives to six from the so-called “best” methods permeating today’s businesses. This refreshingly candid reserve is usually a must-read for any manager or leader at any level who’s ready to have a lengthy hard take a look at what trouble might be lurking in their corporation – and do something positive about it.