INSIDE APPLE reveals the trick systems, strategies and leadership strategies that allowed Steve Jobs and his business to churn out strike after hit and inspire a cult-like following for its products.

If Apple is Silicon Valley’s response to Willy Wonka’s Chocolates Factory, then writer Adam Lashinsky provides visitors having a golden solution to step inside. With this primer on command and innovation, the author will introduce visitors to concepts just like the ‘DRI’ (Apple’s practice of assigning a Directly about Inside Apple: How America’s Most Admired–and Secretive–Company DOES WORK Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming professionals are tapped a la Skull & Bone fragments for a key retreat with organization founder Steve Careers).

Based on numerous interviews, the audiobook offers exclusive new information regarding how Apple innovates, deals with its suppliers and it is handling the move into the Post Jobs Era. Lashinsky, a Mature Editor most importantly for Fortune, knows the subject cold: Within a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Make Run The Company Someday he expected that Tim Cook, then an unknown, would eventually be successful Steve Careers as CEO.

While Inside Apple is ostensibly a deep dive into one, unique organization (and its ecosystem of suppliers, investors, workers and rivals), the lessons about Jobs, leadership, product design and marketing are universal. They should charm to anyone hoping to bring some of that Apple magic with their very own company, profession, or creative effort.