Social media has been weaponized, as state hackers and rogue terrorists have seized upon Twitter and Facebook to produce chaos and destruction. This urgent report is required reading, from defense expert P.W. Vocalist and Council on Foreign Relations fellow Emerson Brooking. Social media marketing are transforming war, criminal offense, and diplomacy. Terrorists can broadcast attacks, ‘Twitter wars’ produce real-world casualties, and enemy movements could be tracked on social platforms. War, technology, and politics possess about LikeWar: The Weaponization of SOCIAL MEDIA MARKETING blurred into a new battle space that’s as close as our own mobile phones. P. W. Singer and Emerson Brooking tackle the mind-bending questions that occur when war will go online. In this world, ISIS copies the Twitter methods of Taylor Swift, an accountant in Georgia foils terrorists a large number of miles aside, and OSINT (open up source intelligence) outpaces other styles of espionage. What can be kept secret in an environment of networks? Does social media marketing expose the truth or bury it? And what function do regular people now play in international issues? Delving ever deeper into the darkest edges of the net, we meet the unexpected warriors of social networking, such as the rapper converted jihadist PR czar and the Russian hipsters who wage unceasing infowars against the Western. Finally, looking to the key years forward, LikeWar outlines a radical brand-new paradigm for understanding and defending against the unprecedented risks of our networked world.