The next step in personal effectiveness, from the acclaimed writer of The Accidental Creative and Die Empty.There has never been a better time to build an audience around your idea or product. But with so many people and companies clamoring for attention, it’s also more challenging than ever to do work that deeply resonates with the marketplace and creates true and lasting impact.According to Todd Henry, the key to standing apart from the noise is to find your unique tone of voice. Those who identify and about Louder Than Phrases develop their voices will gain even more interest and wield even more influence. But first they have to identify what they really stand for, create a powerful vision, and become experts of expressing their ideas in whatever media they select. Henry presents strategies, exercises, and accurate stories that illustrate the five features of resonant function:

– Authenticity: Uncover the narratives that are at the core of your personal and professional identity.

– Uniqueness: Identify what makes your projects distinct from that of others, and learn to creatively bundle and present your message.

– Consonance: Cultivate internal persistence and tranquility in your projects.

– Empathy: Listen to your audience’s aspirations and struggles to make your message more compelling.

– Timing: Learn how to coordinate your projects with concepts that curently have cultural momentum.Producing your projects speak is normally a life-long procedure for trial, error, and realignment. Henry’s audiobook can help listeners create a body of work that resonates deeply and achieves enduring impact.