Cybernetics (loosely translated through the Greek): “a helmsman who also steers his ship to interface.” Psycho-Cybernetics can be a term coined by Dr. Maxwell Maltz, which means, “steering your brain to a successful, useful goal and that means you can reach the best port in the world, satisfaction.”

Since its first publication in 1960, Maltz’s landmark bestseller has inspired and improved the lives of more than 30 million readers. With this updated edition, with a new launch and editorial commentary by about Psycho-Cybernetics: Up to date and Expanded Matt Furey, chief executive of the Psycho-Cybernetics Base, the original text has been annotated and amplified to make Maltz’s message a lot more relevant for the contemporary reader.

“Before the mind can work efficiently, we should develop our perception of the outcomes we be prepared to reach. Maxwell Maltz phone calls this Psycho-Cybernetics; when the mind has a described target it could focus and immediate and refocus and redirect until it gets to its intended objective.” -Tony Robbins (from Unlimited Power)

Maltz was the first researcher and writer to explain the way the self-image (a term he popularized) has complete control more than an individual’s ability to achieve (or fail to achieve) any goal. And he developed techniques for enhancing and handling self-image-visualization, mental rehearsal, relaxation-which have informed and influenced countless motivational experts, sports activities psychologists, and self-help practitioners for more than fifty years.

The teachings of Psycho-Cybernetics are timeless because they’re based on solid science and provide a prescription for thinking and acting that lead to quantifiable results.