A trio of experts on high-tech business strategy and innovation reveal the concepts that have made system businesses the most valuable firms in the world and the first trillion-dollar businesses.

Managers and business owners in the digital period must learn to live in two worlds-the conventional overall economy and the platform overall economy. Systems that operate for business purposes usually can be found at the level of an industry or ecosystem, bringing together individuals and companies so they can innovate about The Business of Systems: Strategy in age Digital Competition, Innovation, and Power and interact with techniques not otherwise possible. Platforms create financial value significantly beyond what we should see in conventional companies.

THE BUSINESS ENTERPRISE of Platforms can be an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address what sort of small number of companies attended to exert remarkable impact over every sizing of our personal, professional, and political lives. They describe how these new entities change from the effective corporations of days gone by. They also issue whether there are limits to the market dominance and enlargement of the digital juggernauts. Finally, they discuss the part governments should play in rethinking data personal privacy laws and regulations, antitrust, and additional rules that could reign in abuses from these effective businesses.

Their goal is to greatly help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and typical competitors. As experts who have studied and worked with these firms for a few thirty years, this book may be the most authoritative and timely investigation yet from the powerful economic and technological forces that make system businesses, from Amazon and Apple to Microsoft, Facebook, and Google-all prominent players in shaping the global economy, the future of function, and the politics world we now face.

Supplemental enhancement PDF accompanies the audiobook.