The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Audiobook
The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Audiobook
- Eric Ries
- Random House (Audio)
- 2011-09-13
- 8 h 39 min
Summary:
Most startups fail. But a lot of those failures are preventable. The Low fat Startup is a new approach being used across the globe, changing the way companies are designed and new products are launched.
Eric Ries defines a startup as an organization focused on creating something new in conditions of extreme uncertainty. That is just as true for just one person within a garage or several seasoned specialists in a Fortune 500 boardroom. What they have in common is a objective to penetrate that about The Low fat Startup: How Today’s Entrepreneurs Use Continuous Advancement to make Radically Effective Businesses fog of uncertainty to find a successful path to a sustainable business.
The Slim Startup approach fosters companies that are both more capital efficient and that leverage individual creativity better. Inspired by lessons from low fat manufacturing, it relies on “validated learning,” quick scientific experimentation, and a number of counter-intuitive practices that shorten item development cycles, measure real progress without resorting to vanity metrics, and find out what customers want. It enables a company to shift directions with agility, changing plans in . by inch, minute by minute.
Rather than wasting time creating complex business programs, The Slim Startup gives entrepreneurs-in companies of all sizes-a way to test their eyesight continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and controlling successful startups within a age when companies need to innovate more than ever.