A bold new remedy for the sprawling and wasteful health care industry

Where else however the doctor’s workplace do you have to fill out an application on the clipboard? Have you noticed that medical center bills are nearly unintelligible, aside from the absurdly high buck amount? Why is it that technology in various other sectors drives prices down, however in health care it’s the change? And just why, in health care, is the client frequently treated as only bystander-and an ignorant one at that?

The same American medical about Where WOULD IT Harm?: An Entrepreneur’s Guideline to Fixing HEALTHCARE establishment that saves lives and performs wondrous miracles can be a $2.7 trillion industry in deep dysfunction. And now, with the Inexpensive Care Action (Obamacare), it is called to lengthen full advantages to tens of an incredible number of newly insured. You might think that would keep us having a bleak choice- either to devote even more of our national budget to health care or to put up with less of it. But there’s another path.

With this provocative reserve, Jonathan Bush, cofounder and CEO of athenahealth, demands a revolution in healthcare to provide customers more choices, freedom, power, and information, and at far lower prices. With laughter and a tell-it-likeit- is usually style, he picks up insights and ideas from his times as an ambulance drivers in New Orleans, an military medic, and a business owner starting a birthing start-up in NORTH PARK. In struggling to save lots of that dying business, Bush’s team created a software program that eventually became athenahealth, a cloud-based providers company that holders electronic medical records, billing, and individual communications for a lot more than fifty thousand medical companies nationwide.

You’ll learn how:

• Well-intended government regulations prop up overpriced incumbents and sluggish the pace of innovation.

• Concentrated, profit-driven disrupters are chipping away at the dominance of hospitals by offering regular procedures at lower cost.

• Scrappy digital start-ups are equipping providers and sufferers with new apps and technologies to gain access to medical data and manage care.

• Making informed options about the treatment we receive and purchase will enable a more humane and satisfying health care system to emerge.

Bush’s plan calls for Americans not merely to demand even more from companies but also to simply accept more responsibility for our health and wellness, to weigh risks and help to make hard choices-in short, to get back control of a business that’s central to your lives and our overall economy.